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Tag: BTO

New Frontiers in Tourism at BTO: From AI to Sustainability

New Frontiers in Tourism at BTO: From AI to Sustainability

Sunday, November 9, 2025 Editorial Staff Travel

At Florence’s Stazione Leopolda, 90 events and 350 speakers on November 11–12.

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Tourism in Florence Still Below Pre-Covid Levels, Despite Modest Recovery

Tourism in Florence Still Below Pre-Covid Levels

Saturday, November 8, 2025 Editorial Staff Travel

According to new data from the Florence Chamber of Commerce, tourism in the area remains 13.3% below 2019 levels.

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BTO2016 to be held in Florence

At #BTO2016 the future of online tourism

Tuesday, November 29, 2016 Editorial Staff Tech

The 9th edition of  BTO – Buy Tourism Online – will be held in Florence on 30 November and 1 December 2016.

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BTO2016 comming soon

#BTO2016, 150 events about online tourism

Wednesday, October 19, 2016 Editorial Staff Tech

BTO (Buy Tourism Online) is currently the number one event in Italy that focuses on the links between tourism and innovation, as BTO2016 promises to be as cutting edge as ever.

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Italy tops the list of European countries for lodging available online

Italy tops the list for lodging available online

Tuesday, December 8, 2015 Editorial Staff Travel

Italy tops the list of European countries for lodging available online, with more than one million beds, said a study by PhoCusWright.

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BTO2014

#BTO2014, the Event dedicated to travel 2.0

Saturday, November 22, 2014 Editorial Staff Travel

The date is set for the 7th edition of BTO on December 2 and 3 at Fortezza da Basso in Florence. The event is dedicated to travel 2.0.

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WEEKLY HIGHLIGHTS
Florence to mark Liberation Day with official ceremony at Palazzo VecchioFlorence to mark Liberation Day with official ceremony at Palazzo Vecchio
Tourist reported after climbing Florence’s Neptune FountainTourist reported after climbing Florence’s Neptune Fountain
Pisa and Florence airports face delays as new EU border system comes into forcePisa and Florence airports face delays as new EU border system comes into force
Airlines warn of three-hour airport queues, call to revise EU border systemAirlines warn of three-hour airport queues, call to revise EU border system
Florence skyline controversy over large rooftop antenna near historic centreFlorence skyline controversy over large rooftop antenna near historic centre
WWII soldier missing in Tuscany identified after 81 years ahead of Italy’s Liberation DayWWII soldier missing in Tuscany identified after 81 years ahead of Italy’s Liberation Day
Historic Santo Spirito’s Tronci organ returns after restorationHistoric Santo Spirito’s Tronci organ returns after restoration
Seasonal opening for Florence’s Iris Garden, home of the city’s emblem Seasonal opening for Florence’s Iris Garden, home of the city’s emblem 
Memory and material in focus as Larry Nederlof opens first solo show in LivornoMemory and material in focus as Larry Nederlof opens first solo show in Livorno
From tradition to innovation: Florence’s Handicrafts Fair turns 90From tradition to innovation: Florence’s Handicrafts Fair turns 90

NEWS

Piazza dell’Unità Italiana set for major redesign with more trees and less traffic

Tuesday, April 28, 2026
Black-and-White Tower near the Lungarno Sparks Debate in Florence

Florence Black and White Box probe: 15 under investigation

Monday, April 27, 2026

BUSINESS

Cooking schools, ATMs restricted as Florence rules for centre take effect

Tuesday, April 14, 2026
Nutella Highlights Florence

A Jar in Orbit, a Tribute on Earth: Nutella Highlights Florence

Sunday, April 12, 2026

TECH

Italy’s internet began in Tuscany, 40 years ago

Italy’s internet began in Tuscany, 40 years ago

Wednesday, April 29, 2026

Digital microneedles turn into QR codes for real-time health monitoring

Saturday, April 18, 2026

TRAVEL

Up to 60 extra taxis on Florence streets until November 2026

Up to 60 extra taxis on Florence streets until November 2026

Sunday, April 26, 2026
Airlines warn of three-hour airport queues, call to revise EU border system

Airlines warn of three-hour airport queues, call to revise EU border system

Thursday, April 23, 2026

In the Spotlight

exhibitsUffizitourismmuseumswinesFortezza da BassoPalazzo Vecchiomusicmobilityfashionfood and beverageUnited StatesEuropePalazzo StrozziSara FunarocrimesPisahistorypiazza SignoriaconcertsAirport of FlorenceFlorence traditionsMichelangelo BuonarrotiSanta Maria Novellafestivals

ARTS

Larry Nederlof opens first solo show in Livorno

Memory and material in focus as Larry Nederlof opens first solo show in Livorno

Wednesday, April 29, 2026
Historic Santo Spirito’s Tronci organ returns after restoration

Historic Santo Spirito’s Tronci organ returns after restoration

Friday, April 24, 2026

LIFE

Seasonal opening for Florence’s Iris Garden, home of the city’s emblem 

Seasonal opening for Florence’s Iris Garden, home of the city’s emblem 

Tuesday, April 28, 2026
Firenze Rocks eyes expansion with glamping option for 2027

Firenze Rocks eyes expansion with glamping option for 2027

Friday, April 24, 2026

SPORTS

Florence Half Marathon draws 6,000 runners through city centre

Saturday, March 28, 2026

Abetone ski lifts to stay open through Easter, season extended to mid-April

Thursday, March 26, 2026

OPINIONS

Greece’s Social Media Ban for Under 15s Signals a Necessary Shift

Greece’s Social Media Ban for Under 15s Signals a Necessary Shift

Friday, April 10, 2026

Artists on the Journalist’s Couch

Tuesday, March 24, 2026

ITALIANO

The Nouvelle Carte d’Europe dressée pour 1870

L’Europa come creatura nervosa

Sunday, February 15, 2026

Il rischio idrogeologico divide Regione Toscana e Comune a Signa

Wednesday, January 14, 2026
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