The three-day B2B fair aims to position Tuscany as a key hub for high-end travel, bringing together global buyers and Italian hospitality operators.
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Tag: tourism
TourismA returns to Florence with restored Etruscan urn
From 27 February to 1 March 2026, the Palazzo dei Congressi will host the 12th edition of the national fair on archaeology and cultural tourism.
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Single Ticket for Florence’s Accademia and Bargello from March 2026
Seven museums, 50,000 works and 3 million visitors: Florence introduces unified tickets and major restorations.
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Bookings open to visit Gorgona, Tuscany’s prison island
Excursions to the protected island, home to Italy’s last operating prison colony, will start on 11 April. Applications open on 23 February.
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4.5 Stars for Vino Nobile 2023, €1 Billion Value for Montepulciano
At the opening of the Anteprima reserved for the press, the 2023 vintage receives high ratings.
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Tuscany wedding tourism grows in 2025
New data from Fondazione Destination Florence and the Centro Studi Turistici di Firenze.
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Tuscany’s wine sector focuses on quality and wine tourism
Data presented at PrimAnteprima 2026 show steady production, solid US exports and organic vineyards at 38% of Tuscany’s total.
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Tuscany Leads Italy as Country Confirms Top Tourism Reputation
The ranking is based on the 2024 European Tourism Reputation Index by Demoskopika.
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Montepulciano named among the world’s most welcoming cities
The Tuscan hill town is the only Italian destination in Booking.com’s global top 10 for 2026.
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Florence Accademia Gallery Hits €20 as New Rates Take Effect
Visiting the home of Michelangelo’s David and other iconic Florentine landmarks now comes with a higher price tag.
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