FLORENCE, ITALY – It’s almost time of Gelato Festival, in Florence. The first step of the event will start on May 1st from Florence and will follow up to a tour through ten stages in Italy and five in Europe . The whole event, scheduled until August, will see together more than one hundred ice cream’s makers ready to compete in creativity and taste tournaments in the most beautiful european squares. Protagonists will be history, culture and innovation of ice cream, but there is also the opportunity to get into the Guinness Book of Records with “Buontalenti”, the world’s largest mobile laboratory to make ice cream ever built. The name, of course , mean to celebrate the Florentine origins of ice cream, which creation was attributed to Bernardo Buontalenti while he was at the service of the Medici family in 1559. The Festival wants to let the world know about origin of ice cream, just as Buontalenti did in the Renaissance with ice cream, during Catherine’s II marriage to Henry II Valois king of France .
This year, Gelato Festival change into a traveling exhibition throughout Europe to tell about the Italian ice cream, his invention, the ingredients of quality, production and culture that this sector represents. In Florence (1st-4th May) audience will be able to find the latest news from “Algida” including the return of Winner Taco. Ferrero proposes, as a Gold Sponsor in Italy, the national presentation of the semi-finished product “Nutella ® Professional line “, perfect for making homemade ice cream to the “true taste of Nutella”. At the end of four days in Florence, the Best Italian Ice Cream 2014 will be elected among 10 ice cream makers who in 2013 won in the manifestations of Gelato Festival in Florence , Milan, Turin and Rome.
This will be the official calendar of the event: Florence (1st-4th May), Lecce (8th-11th May), Riccione (15th-18rh May), Milan (22th-25th May), Rome (May 29th-June 1st), Turin (5th-8th June), Verona (12th-15th June), Naples (19th-22th June), Viareggio (26th to 29th June), Senigallia (3rd-6th July) Cannes (10th-13th July), Barcelona (17th – 20th July), Paris (24th-27th July), Monaco (July 31th-August 3rd) and Amsterdam (7th-10th August).
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