Tuscan Producers Fear Return of Trump Tariffs

As the U.S. presidential election approaches, local producers in Tuscany are closely watching the news from across the Atlantic. Many are growing concerned over the possibility of new tariffs on Italian exports if Donald Trump returns to the White House.

During his previous term, Trump imposed a series of tariffs on European goods, including many iconic Tuscan products like wine, cheese, and olive oil. These measures were part of a broader trade dispute between the United States and the European Union and had a direct impact on small and medium-sized producers throughout the region.

Now, with Trump campaigning for re-election and once again promising a tough stance on trade, the fear is that similar tariffs could be reinstated or even expanded. For many in Tuscany, the American market is crucial. The U.S. is one of the top destinations for exports of Chianti, Brunello di Montalcino, pecorino cheese, and extra virgin olive oil. Even a small increase in duties could make these products less competitive and force importers to look elsewhere.

Producers say the effects of tariffs go beyond just higher prices. They risk damaging long-standing relationships with American distributors, restaurants, and consumers. Many Tuscan brands have spent years building their reputation abroad and fear that trade barriers could undo much of that progress.

Local trade associations and export consortia are urging both Italian and European officials to keep a close eye on developments in U.S. trade policy and to be ready to negotiate in defense of key sectors of the Italian economy.

In the meantime, many producers are bracing for uncertainty. While some are exploring alternative markets in Asia and the Middle East, others stress the importance of maintaining strong cultural and commercial ties with the United States—ties that have helped make Tuscan food and wine famous around the world.