FLORENCE, ITALY – Viva Vino LA is coming in May (14-19). It is the largest Italian wine event staged on the U.S. West Coast. From seminars to tastings to dinners, Viva Vino LA offers an exceptional array of events for consumers and trade to experience Italian wines made with native grapes. Florence Daily News, media partner, will report with live news and a special section dedicated to the event.
Viva Vino LA provides the opportunity for the wineries that produce these wines to meet importers, buyers, retailers, press and consumers from throughout Los Angeles and Southern California, one of the largest wine markets in the United States.
There are over 3,000 wine grape varietals that grow in Italy; Viva Vino LA gives these native vines visibility and educates the trade and consumers about their styles and the terroirs.
Partnering with a carefully selected group of restaurants and retailers that represent the best of Italian culture in the Los Angeles area, Viva Vino LA offers a variety of events to throughout the city to engage and entertain.
Watch the 2011 video of presentation for the exciting and comprehensive annual festival of Italian wine and food designed to promote the traditional varietals of Italy on the U.S. West Coast.